Branding Kit

  • A branding kit provides our staff and stakeholders with the tools and information they need to uphold the Smyrna School District brand, consistently. This is a set of guidelines for the visual components of the SSD brand. Branding kits create recognition with stakeholders and community members, as well as brand loyalty. Additionally, having all of these assets in one place allows for simplified marketing for more than just the marketing team.



  • Times New Roman

  • Calibri

  • Brightwall

  • Atteron

  • Please note: For posters, merchandise, and the like, you may use a font other than those listed above. Times New Roman and Calibri are for official documents and signage only.

Branding Kit PDF

Additional Branding Resources